Affiliate marketing is a type of marketing in which businesses pay individuals or companies a commission to promote their products and services. These entities or organizations are known as Affiliates. It is a performance marketing model where these affiliates earn money on every sale, lead generation, or click generated through their promotional tactics.
Imagine you have a website where you blog about fashion and beauty products. You have a good number of followers on your blog posts and you know readers find your content reliable. One day, a makeup brand contacts you and offers you a commission on every sale generated through your blogs.
You agree to become their affiliate marketing partner and start promoting their brand through your blogs. When someone clicks on the affiliate link and buys a product, you earn a commission. This is how affiliate marketing works! Dive deeper into the topic to have a clearer idea.
How Affiliate Marketing Works?
Affiliate marketers sign up with an affiliate network to start affiliate marketing. These communities could be a merchant or a business owner, an affiliate network, a customer, and so on. These are also called Commission Junction or maybe Amazon Associates.
The business owner acts as a middleman between the creation and sale of the product or service. The affiliate promotes it and receives a commission on every lead converted. However, it is up to the buyer to decide if they want to purchase the product or service from you directly.
The Process of Affiliate Marketing
After signing up with an Affiliate network, affiliate marketers select the products or services to promote to get started. They are offered affiliates with a unique affiliate link for commodities to use on their website, blogs, articles, social media platforms, or other portals.
An affiliate receives a commission when a customer clicks on their link, buys anything, or does something else, such as filling out a form or subscribing to a newsletter.
Why Should You Become an Affiliate Marketer?
Nowadays, affiliate marketing is a booming industry. Many organizations and start-ups are using it to promote their products and services. It is beneficial for both businesses and affiliates. As an affiliate marketer, you can earn a large commission on every sale you make or leads generated by you.
Moreover, your clients can refer you to other businesses too, if you perform diligently. Affiliate marketing is an excellent approach to getting a passive income as well. It is flexible and there’s no time restriction to work at a particular time. Thus, it’s a great freelancing opportunity for beginners.
You can market the products or services at any time through your link utilizing content marketing, social media accounts, email marketing, etc. In addition, you can decide your pricing structure, depending on how many sales you make and how much time you devote. All these make affiliate marketing super rewarding.
Virtual Events for Affiliate Marketing
Are you interested in learning about affiliate marketing? Then, there are many free virtual events waiting for you. These are designed to provide a holistic knowledge of what affiliate marketing is and what some of its core elements are.
1. Affiliate Summit
Affiliate Summit is one of the most popular virtual events in the affiliate marketing industry. It is a three-day event that brings together merchants, vendors, and merchants from all across the globe.
The event offers a fusion of educational sessions, program optimization, affiliate recruitment, performance marketing, and so on. Many renowned personalities from the affiliate marketing industry also emerge to give motivational speeches where there is a great exchange of ideas.
It is completely free to attend. Yet, some premium content is also available for those who want to access class recordings.
2. Affiliate World Europe
Affiliate World Europe is another popular event in the affiliate marketing industry. It is a two-day event and brings together affiliates, advertisers, and renowned industry leaders across the globe.
The event includes educational webinars, networking events, and exhibition ideas where people take away great strategies from motivational speakers. The topics covered in the Affiliate World Europe summit include affiliate recruitment, conversion rate optimization, program optimization, and so on.
Also, there are no charges to attend except if you want to avail yourself of premium content, like virtual webinar recordings. The fee structure is the same as the above-mentioned programs.
3. ClickBank University
ClickBank University is a free online training program that teaches people how to become successful affiliate marketers. The program covers a wide range of topics, such as how to choose the right products to promote, how to create effective marketing campaigns, and how to track your results.
ClickBank University contains a series of training videos and tutorials that are easy to grasp and follow. The forum provides a supportive environment where affiliate marketing aspirants are free to ask questions, share ideas, and get feedback on their campaigns.
4. Awin Academy
Awin Academy is an online learning platform that is free to join. However, for a more personalized approach, you will have to pay. The platform offers free courses on affiliate marketing, affiliate recruitment, and program optimization.
The courses have been designed to be super easy to follow and understand for beginners as well as advanced affiliate marketers. In addition, Awin Academy conducts quizzes other than live classes to help affiliate marketers test their knowledge.
You also get feedback on your campaigns and give your ideas.
Affilorama is an online training program that offers both free and paid courses on affiliate marketing. It offers a free membership but you can always go for a paid plan to get personalized coaching.
The portal offers a range of tools and resources to help you get started with your affiliate marketing business. Interactive video quizzes and lively sessions are a bonus point of Affilorama.
In this blog, we discovered how beneficial affiliate marketing is and what types of virtual affiliate marketing training programs you can attend to boost your knowledge and confidence. It is indeed a rewarding career and even if you’re a small business owner, you can get help from affiliate marketers to boost your sales.